How to Build a Data-Driven Commuter Program in 8 Steps
Oct 31, 2022
Zoë Randolph
Content Strategist
Whether you’re interested in reducing employee turnover, hitting sustainability goals, or meeting ESG and/or compliance requirements, improving your commuter programming is essential.
Whatever your aim, the core of any good commuter program is to get people out of single-occupancy vehicles and into better alternatives that reduce time, cost, and emissions for them and for you.
But we can’t get there with guesswork. Instead, we need to harness the power of data to build and iterate on programs that drive real results.
But how? This eBook will take a closer look at how employers can take advantage of an 8-step process to creating data-driven commuter programs, including:
Understanding your commuting landscape: establishing a baseline using a powerful, data-driven survey and identify problem areas using the survey data.
Constructing a vision for the future: collaborating with important groups to identify solutions, then modeling and launching new integrated programs from transit passes to shuttles in one place.
Automating and launching new programs: how to launch and support new programs, track their success, and automate reporting all in one purpose-built commute management platform.
